F1 legend Jochen Mass and Vredestein team up at Mille Miglia

Following the agreement signed last year, Vredestein is again the official tyre partner and main sponsor of the world-renowned Mille Miglia rally. Mille Miglia has in turn provided the backdrop for today’s announcement by Vredestein and former Formula One racer Jochen Mass of an exciting new partnership.

This meeting of classic car minds will see Jochen Mass represent Vredestein in the Mille Miglia driving a Mercedes 300 SL Gullwing. The renowned German driver will also serve as Vredestein’s brand ambassador in the niche classic tyre market.

“Vredestein is committed to giving drivers the chance to enjoy the unique sense of freedom that classic cars offer,” comments Mass. “It gives me great pleasure to announce our cooperation, which I hope will help Vredestein receive the recognition it deserves for having developed a range of vintage and modern tyres of such superior quality and outstanding performance.”

I feel honoured to give answers to some of the tricky questions modern racing poses to engineers, especially in the field of vintage performance

Under the terms of the agreement, Mass will be a Vredestein brand ambassador, representing the company at a series of events. He will also contribute his unique expertise to Vredestein’s development team in the development of future classic tyres for both vintage cars and young-timers from the 1970s and 1980s.

“Vredestein has an impressive historic background in vintage racing and has supplied many victorious teams and cars with the quality tyres required to do the job,” Mass continues. “This has not always been an easy task, and drivers’ input and cooperation with the engineers is crucial. As I have driven many race cars, both vintage and modern, I look forward to taking part on the development side. And I feel honoured to give answers to some of the tricky questions modern racing poses to engineers, especially in the field of vintage performance.”

As a premier tyre manufacturer producing ultra-high-performance tyres since 1909, Vredestein has established a powerful presence in the world of classic tyres. The company has a genuine passion for vintage cars and produces various tyre models that combine classic looks with an optimised performance, including the Sprint Classic, Snow Classic, Grip Classic and Transport Classic.